The Dog Catcher
CASE STUDY COMING SOON.
Every great beer has its own signature glass. Hot dogs deserve the same treatment. So, to launch Nathan's first 100% grass-fed beef hot dog, we created a bun that would definitely appeal to fans of America's favorite ballpark food. Introducing The Dog Catcher - the first baseball mitt made of bread, 100% eatable.
The campaign rolled out through a content series featuring the Savannah Bananas. After all, no one matches hot dog and baseball better. than them.